What Was The Celtics Secret? Former NBA Great Bob Cousy On The Celtic Mysiqiue

He’s been called one of the 50 greatest NBA players ever. Point guard Bob Cousy played for the Boston Celtics for 13 seasons, helping them to six championships.

He was the NBA’s Most Valuable Player in 1957, and was a 13-time All Star. Cousy was inducted into the Basketball Hall of Fame in 1971.

Cousy attributes much of his personal success to the storied franchise he was part of – the “Celtic mystique,” it’s been called.

In fact his 1988 book was called Cousy on The Celtic Mystique. Late that year was when I had the chance to spend a few minutes with this NBA great.

Get your copy of Bob Cousy’s book

In this interview you’ll hear reference to the Miami Heat, which at that time were in the midst of a 0-17 start to their first season in the NBA.

So here now, from 1988, Bob Cousy.

Bob Cousy is 96 now. And he still wears Celtics green as a marketing consultant for the team.

Red Auerbach Reveals Secrets of Building a Celtics Dynasty

Photo by Steve Lipofsky Basketballphoto.com}

Perhaps no one in modern North American sports history was as successful at building a dynasty as the legendary Red Auerbach.

First as head coach, then as president and general manager of the Boston Celtics, Auerbach racked up16 championships over a 29-year span.

A brilliant strategist on the court, Auerbach was just as brilliant in the front office as he built a franchise that not only attracted and kept the top talent in the league, but also attracted and kept millions of fans all over the world.

In 1991 Auerbach wrote a book called MBA: Management by Auerbach. And that’s when I had a few minutes with the man. So here now from 1991 Red Auerbach.

Red Auerbach died in 2006, at age 89.


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